If you want more in-depth information on what kind of formatting your video should go through, take a look at each video type that is supported on Facebook:ħ. Different campaigns should use different specs, sizes, and aspect ratios for Facebook videos.ĭepending on what you’re looking to create, the generalized viewpoint won’t apply.

This recommendation is broad, though-what you should pay more attention to is what your campaign revolves around. Generally speaking, Facebook suggests that you use either the MOV or MP4 video format. That being said, let’s see which Facebook video formats are the most reliable in terms of quality and loading speed. When you upload a video, the social media platform itself will tell you that not all of the formats will be as high-quality as you’d expect them to. Let’s take a look at all of the supported ones: You can upload videos of any format you can imagine-there are 30 of them in total. Source: Pixabay What video format does Facebook use?įacebook is known for supporting plenty of video formats, which makes the platform versatile. That being said, what is the best video format for Facebook anyway? Before we get to the bottom of this, let’s see which options you have to begin with.

Although the platform allows for plenty of them, it doesn’t mean that all of the formats will work just as effectively. To capture the viewer’s attention you should also take notes on which video formats perform the best on Facebook. Create videos with customizable InVideo templates Get started now

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